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Lower Lane, Coleford, Glos. GL16 8QQ
Lower Lane England GL16 GB

We opened in October 2014 with our fabulous store located near Coleford (click for directions), in the beautiful outdoor playground of the Forest of Dean and Wye Valley. We have nearly 1000 sq feet of space and stock gear from the best known brands, to ensure that you can find everything you need to have fun outdoors, whatever your budget.

Mountain bikers, climbers, kayakers, walkers, sled dog mushers, trail runners and outdoor folk of all kinds who come to the valley for adventure, fun and relaxation – we welcome you all. 

  • Need waterproofs for your mountain days?  We have them!
  • Need new walking boots for your rambles?  We can custom fit them for you!
  • Need a back pack for your travels?  We’ll help select & fit the perfect pack for you!


Whether you are a dog walker needing something to keep you dry and warm when out in the woods with Fido, a dedicated climber wanting a new half rope, D of E participant needing a lightweight stove or just off on your adventures and want some bug spray, then 
we can kit you out!  

However…we are not just a store selling outdoor gear… we are much more!  Meeting friends to go climbing or biking? Chilling out waiting for the weather to clear?  Then head into our cosy ‘Base Camp Coffee Bar’. Complete with comfy sofas and antique outdoor equipment on show and with the feel of a cosy Swiss log cabin it’s a great place to relax and we serve great coffee and CAKE!  

Upstairs, the spacious Apex Academy Training Room is available to hire to run courses, instructor training meetings and events. We can even run private shopping/fitting sessions for groups if needed.

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